Website Design: Commercial Builder

Precision Contractors is an expert commercial construction company and a licensed general contractor that provides a wide range of construction services to clients across the U.S.

We redesigned their website, giving it a professional look more on par for their industry. it’s used to aid in marketing efforts and act as a vetting tool for potential clients.

Client: Precision Contractors

Deliverables: website design and hand-off to developer

What we did.

Discovery Meeting with Precision team. The most important step in the process—this is where we unravel what wasn’t working on the old site and compile the goals for the new site and defining the MVP.
Site Mapping/Architecture with Precision team. At this stage we decide what the content will be and how a user should find and navigate to the information they seek. This is often in the form of a flow chart.
Wire Framing. Finally we get to somthing that looks a little more like a website. Here we layout out content for each screen but without the use of colors or actual content to get in the way of our team building out the flow of information. Static shapes are used to represent blocks or sections of information.
UI design concepts for homepage and interior pages. This is where the creativity happens. The Precision Contractors visual brand is applied and the page designs finalized. Static page designs are sent to the client for approval or revision.
Client approval of designs and handoff to developer. And this is where the magic happens!

Why it works.

Good website design is the perfect balance between aesthetics and usability. A well-designed site builds trust and guides users to take action while creating an enjoyable user experience.

The use of color, typography and UI elements creates a cohesive look and functionality throughout the site. This site uses intuitive navigation and responsive design and relies heavily on optimized photos of completed projects to provide social proof of their expertise in the industry.